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Original Research 4 reports Updated 2026-06-02

Research & Original Analysis

Long-form, data-driven analysis of US sports betting markets, fiscal policy, regulation, and operator economics. Each report compiles primary sources (state regulator filings, operator 10-Ks, lottery annual reports) into syntheses not available elsewhere at consumer-facing depth.

Reports

Current research


Statistical analysis Published 2026-06-02

The 2026 Stanley Cup Final: A Data Analysis

Series, Per-Game & Goalscorer Projections

A transparent statistical analysis of Carolina vs Vegas built on real 2025-26 expected-goals and goaltending data (NHL API + MoneyPuck). Exact best-of-7 enumeration for the series projection and per-game win probabilities, expected goals, and the most likely goalscorers, with full methodology and sources.

Real xG + GSAx · 3 analysis layers Read full report →
Promo timing analysis Published 2026-04-30

The Promo Erosion Calendar

When Welcome Bonuses Are Best & Worst

Longitudinal study of US sportsbook welcome bonuses across 13 operators, January 2024 through April 2026. Identifies the three months bettors should claim a welcome offer and the three months to avoid. Includes monthly Best Offer Score and per-operator volatility ranking.

13 operators · 28 months tracked Read full report →
Probability forecast Published 2026-04-28

Who Wins the 2026 Stanley Cup

A 16-Team Probabilistic Forecast

Transparent five-factor power-rating model with Bradley-Terry head-to-head and full bracket simulation. Per-team probability of advancing each round and winning the Cup, summing to 100% across the field.

16 teams · 5-factor model Read full report →
Fiscal analysis Published 2026-04-27

Where US Sports Betting Tax Revenue Actually Goes

A 38-State Fiscal Analysis

Empirical breakdown of state tax revenue, allocation, operator promo deductions, and per-capita extraction across every legal US sports-betting jurisdiction. 2024-2025 actuals plus 2025 projections.

38 states · $3.5B+ tracked Read full report →